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Description of Concern:

Jowls refer to the sagging or softening of skin and tissue along the jawline, often creating a less defined or heavier lower face. This is a common concern as we age, but it can affect individuals of varying ages and skin types. While completely natural, many people find that jowls alter the contours of their face, sometimes making them appear tired or older than they feel on the inside.


The emotional impact of developing jowls can be profound, affecting self-image, confidence in social settings, and even how individuals perceive their own identity. There’s also a common misconception that jowls require surgical correction, when in fact, a range of non-invasive aesthetic options can offer beautifully subtle lifting and contouring with minimal downtime.

What Causes It?

Jowls form due to a combination of age-related changes in the skin, fat pads, and connective tissues. As collagen and elastin production decline over time, the skin loses firmness and elasticity. Deep structural fat compartments begin to descend, and supportive ligaments weaken. Muscle activity in the lower face and repetitive facial movements can further contribute to skin laxity and heaviness around the jaw.


External factors, such as sun exposure, smoking, poor skincare habits, or significant weight loss, can accelerate this process, while genetics and hormonal shifts also play a significant role. The result is a softening of the jawline, accompanied by the appearance of loose skin or volume loss below it.

Treatments Available Include:

  • PDO Threads – Stimulate collagen production while physically lifting the lower face for a firmer jawline.
  • Dermal Fillers – Strategically placed to restore volume in the midface or chin to support the jaw and reduce the appearance of jowls.
  • Wrinkle-relaxing Injections (Botox) – Target downward-pulling muscles like the platysma to reduce tension and soften the jowl line.
  • PRP (Platelet-Rich Plasma) – Uses your own growth factors to rejuvenate skin tone and elasticity.
  • Microneedling – Improves skin firmness by promoting natural collagen production.
  • Exosomes – Advanced regenerative therapy that boosts cellular communication and tissue repair.
  • Skin Boosters (e.g. Profhilo) – Hydrate and tighten the skin through bio-remodelling, enhancing elasticity and lift.
  • Fat-Dissolving Injections – Target small fat deposits that can accentuate sagging in the jowl area.
  • LED Therapy – Supports skin regeneration, calming inflammation and promoting overall skin health.
  • Chemical Peels – Improve skin texture and tightness, contributing to a more contoured lower face.
  • Prescription Skincare – Can include retinoids or peptides to maintain collagen health and support ongoing firmness.

Treatments are ideal for individuals who:

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Tailored Support for your Skin:

At Haus Of Ästhetik, we approach every aesthetic journey with clinical precision and emotional intelligence. We understand that facial changes, such as the development of jowls, can be deeply personal. That’s why we offer in-depth consultations to understand not only the visible concern but also your emotional goals.


We screen all clients for Body Dysmorphic Disorder (BDD) and prioritise mental wellbeing, ensuring our care is ethical and aligned with your health. Our philosophy is simple: enhance, not alter. Our treatments are designed to lift, firm, and rejuvenate while preserving your authentic features.


All care plans are bespoke, with no one-size-fits-all approach. From your initial consultation to your aftercare and follow-up, we remain accessible, supportive, and committed to your safety because true aesthetic success is not just about looking better, but also about feeling confident in your own skin.

We treat all conditions not just as a skin concern, but as a lifestyle-influenced condition that deserves expert understanding and empathetic care. All protocols are carried out by trained medical professionals in a discreet and clinical environment, aligned with Save Face and JCCP standards.

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  • PDO COG Threads

    PDO COG Threads

    PDO COG Threads

    HAUS OF ÄSTHETIK
    From £200.00 GBP
    From £200.00 GBP
  • PDO Threads

    PDO Threads

    PDO Threads

    HAUS OF ÄSTHETIK
    From £180.00 GBP
    From £180.00 GBP

Book your consultation today and experience the confidence-boosting benefits at Haus of Ästhetik.

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